The brief was to create a promotion that was retailer and consumer friendly. The 'cashback' creative, with its strong colours, proved to be a winner with record in sale increases.
The famous Solargard egg-frying-on-a-can in the hot Australian sun made a triumphant return on billboards across Australia.
McKinnons helped Caroma launch its biggest cross-platform, fully integrated marketing campaign with a new brand-positioning message 'Design For Life'.The campaign comprised television, radio, print, online, P-O-S, PR, and Direct Mail activity.
Wattyl wanted to tell everyone about their new Colour Selection in-store chart. We opened their eyes to a new approach.
One of Australia's most popular brands wanted a refreshing overhaul for one of its products. An updated logo and new photography blended into a vibrant new look.
Who want's to win a year supply of Darrel Lea chocolates? Everyone, if you go by the number of entries received.
McKinnons launched the new Invisi Series II toilet suites. With the toilet's technology cleverly hidden inside the wall, what's impressive is what can't be seen.
The client wanted to drive tradespeople, core group of recommenders, to its new product website. Subsequently, 'my ute' for 'my caroma' website was born.
We understand that today's consumers are market 'savvy'. To engage them and get a response we communicate with them through clever creative.